Your Digital Competitor Clarity Audit
Benchmark Your Business and Plan Smarter for 2026
September always feels like a reset point. The summer madness fades, routines settle back in, and many businesses start to turn their attention to getting the most out of Q4 and planning for the new year ahead.
But when it comes to planning marketing activity for 2026, many business owners are asking themselves…
“Where do we actually stand right now?“
“How do we truly compare to our competitors?”
“Are we putting our time and budget into the right places?”
I’ve spoken to so many business owners who feel like they’re making decisions in the dark without really knowing whether it’s making a difference or how they stack up against the competition.
That’s why I created the
Digital Competitor Clarity Audit
What the Digital Competitor Clarity Audit Delivers
The audit is designed to give clarity before diving into planning. Instead of relying on assumptions or gut feelings, you’ll get a clear, objective picture of:
✔️ How your digital presence looks today
✔️ Where your competitors are ahead (and where they’re behind)
✔️ The opportunities you might be missing
✔️ The most important areas to focus on in 2026
The result?
Confidence in your next steps!
Instead of wondering “are we doing the right thing?” you’ll know exactly where to focus your time for maximum impact.
What’s Included?
Digital Competitor Clarity Audit
Every Digital Competitor Clarity Audit is tailored to your business, but here’s what’s typically included for your business and your key competitors,
✔️ Branding, messaging, and USP analysis
✔️ Benchmarking against 3-5 key competitors
✔️ Full website audit
✔️ Social media review
✔️ Content marketing review
✔️ Customer perception analysis
✔️ SWOT analysis
✔️ Actionable recommendations
✔️ 30–70 page report (depth depends on scope)
✔️ Optional 60-minute walkthrough call to discuss findings
Client Feedback
Derek Thomas
Sales & Marketing Director, West Port
"With very limited marketing activity for 6 months, it was essential we benchmarked ourselves in the digital marketplace by generating a SWOT and clear set of actions. I asked Wendy to complete a full digital marketing review of our business, with an in-depth competitor analysis.
Wendy produced a thorough and comprehensive report for the board. It was a deep dive into every aspect of our digital marketing, clearly benchmarking us against our competitors and highlighting specific, actionable recommendations.
Too often, research is done for research’s sake, but this gave us clear insights and a pragmatic approach to implementation.
This is the kind of work that adds value to any business, in any industry, at any time."
Looking for a Lighter Option?
Digital Competitor Analysis
If you’d prefer a shorter, more budget-friendly review, you may be interested in the Digital Competitor Analysis report.
✔️ Branding, messaging, and USP analysis
✔️ Benchmarking against 3-4 key competitors
✔️ Website analysis
✔️ Social media overview
✔️ Actionable recommendations
✔️ 25–30 page report (depth depends on scope)
✔️ Optional 30-minute walkthrough call to discuss findings
Client Feedback
Paul McGuire
Senior Marketing Manager, Alpha Scientific
"Working with Wendy has been like an extension to our own marketing team.
Enlisting the support of an accomplished freelancer like Wendy has enabled us to apply a dedicated focus to objectives which we have struggled to find time for in the past.
Her focus and expertise allowed us to better position ourselves in both the immediate and longer term."
Why Now?
September is the natural reset point
Routines settle back in, and businesses start thinking about the year ahead.
Q4 is the perfect planning season
This is often when budgets are finalised, strategies are shaped, and big decisions are made for the year ahead
Competitors are already making moves
If you don’t know what they’re doing, you risk falling behind before the new year even starts
Marketing spend is under pressure
With rising costs, every pound has to work harder, so a clear audit shows where to cut waste and where to double down
Stop guessing, start planning
Instead of basing 2026 on assumptions or gut feel, you’ll have objective evidence to guide your decisions
It’s the perfect time to reset your digital presence
Many businesses let websites, socials, and messaging drift during the year, so now is the time to realign
Avoid the January scramble
Too many teams hit the new year reacting instead of executing, so doing this now means you start 2026 ahead, not catching up
There are limited spaces
These audits take time and are done personally by me, so there are only 4 slots available in September
Instead of wondering “are we doing the right thing?” you’ll know exactly where to focus your time for maximum impact.
Frequently asked questions
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The lighter Digital Competitor Analysis typically takes around 2–3 working days, while the full Digital Competitor Clarity Audit takes approximately 4–5 working days.
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Pricing depends on whether you choose the Digital Competitor Clarity Audit, or the lighter Digital Competitor Analysis as well as the depth and number of competitors selected. I’ll provide a clear proposal before starting.
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Yes! I’ve worked across a wide range of sectors, including healthcare, engineering, aviation, tech, manufacturing, and more. The process adapts and is applicable to any industry.
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You’ll receive a PDF report (from between 25–70 pages, depending on scope) and the option of a 30-60-minute call to walk through findings.
About Me
I’m Wendy Wright, a freelance creative marketing consultant with over 15 years of experience helping SMEs across a range of industries, including healthcare, engineering, aviation, tech, and manufacturing.
What I’ve seen time and again is that businesses don’t struggle because they’re not doing marketing. They struggle because they’re not clear on whether they’re doing the right things. That’s where I come in.
My background combines both strategy and creativity. I’ve delivered everything from high-level marketing strategies to hands-on design, content, and campaigns. But the common thread in all my work is clarity: cutting through the noise, simplifying what feels overwhelming, and turning analysis into action.
I’ve worked with start-ups that needed strong foundations, as well as established brands ready to reposition themselves for growth. My clients value that I don’t just hand over research for research’s sake; I give them clear, practical insights that can be implemented straight away.
At the heart of it, I believe good marketing should feel achievable, not intimidating. That’s exactly the approach I bring to every Digital Competitor Clarity Audit.
Get Started Today
Go into 2026 with clarity, confidence, and a clear plan of action.
Whether you choose the full Digital Competitor Clarity Audit or the lighter Digial Competitor Analysis, you’ll finish this year with practical recommendations and clarity on your digital position, ready to build your 2026 marketing strategy.
